How Often Should You Wash and Replace Your Towels?

You use a towel every day, but how often should it actually go in the wash? And when is it time for a new one? With these guidelines your towels stay fresh and last longer.
How often to wash?
- Bath towels: after 3 to 4 uses
- Hand towels by the sink: every 2 to 3 days
- Guest towels: after each use, or refresh daily
- Sauna and sports towels: after each use
Let them dry properly between uses
Hang your towel unfolded after use, not in a heap. That way it dries quickly and stays fresher. A towel that stays damp starts to smell musty sooner.
Tip: keep a spare set
With a set of four or six towels in the same colour, you always have a clean towel ready while the others are in the wash.
When to replace?
A good cotton towel lasts for years. It's time for a new one when:
- it no longer absorbs moisture well;
- it becomes thin, stiff or linty;
- a musty smell lingers, even after washing.
Always follow the care label and read our tips in Care advice. Ready for new towels? Browse our towels.